BESHOM HOLDINGS BERHAD (7668.KL)
- Sector
- Consumer Products & Services
- Price
- RM 0.520 (0.00%)
- Market cap
- 155.2M MYR
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About BESHOM HOLDINGS BERHAD
Company Description
Beshom Holdings Berhad is a consumer company listed on the Main Market of Bursa Malaysia. It operates in the health and wellness industry, offering products such as traditional Chinese medicinal tonics, vintage tea, fashion and beauty series, and FMCG products. The group's operations are structured across four main divisions: Multi-Level Marketing (MLM), Wholesale, Retail, and Others. Approximately 49% of its products are procured from overseas, primarily China.
Business Model
Beshom operates through three primary revenue-generating divisions: MLM, Wholesale, and Retail. The MLM division markets health, wellness, and beauty products through a distributor network, generating income via member recruitment and product sales. The Wholesale division distributes wellness products, Chinese medicated tonics, and vintage tea to bulk buyers. The Retail division sells products directly to consumers through physical outlets. Key advantages include a diversified product portfolio and distribution channels. Additionally, a stronger Ringgit helps mitigate import costs, as about 50% of raw material costs are denominated in foreign currencies.
Revenue Segment
For FY2025, the revenue breakdown was: Wholesale 38.3% (RM59.4mn), Multi-Level Marketing (MLM) 34.7% (RM53.9mn), Retail 23.0% (RM35.7mn), and Others 3.9% (RM6.1mn).