Malacca Securities Flags FOODIE as Digital Media Rising Star, Sees 57% Upside

StockTipRatings ·

Malacca Securities analyst Muhammad Nabil has assigned a fair value of RM0.47 for the upcoming IPO of Foodie Media, implying a potential upside of 57% from its IPO price of RM0.30. He likes the company for its strong digital presence across 37 lifestyle brands with a combined 46 million followers, noting that its ability to deliver cross-vertical campaigns at scale and sustain healthy traffic supports premium pricing.

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Nabil projects a 3-year (FY26–28F) earnings CAGR of 39.1%, supported by talent expansion and rising demand for digital media advertising. He also highlighted Foodie Media’s solid net margin of 31.1%, well above the peer average of 12.2%.

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​Muhammad Nabil, an analyst who primarily covers the consumer products & services sector under Non-Rated and Initiation Coverage reports on StockTipRatings.com (based on data since 2023). He currently has no recorded 1-year average return or success rate, as 21 of the 25 stocks he covered fall under Non-Rated reports. In his latest IPO note on PolymerLink Holdings, he set a fair value of RM0.32, implying a 28% upside from its IPO price of RM0.25. The stock is scheduled to be listed on November 25.

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​Foodie Media is primarily involved in digital content creation and publishing across major social platforms, complemented by its fast-growing KOL marketing, live commerce, and short-film drama services.

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The IPO application for Foodie Media will close on November 19, ahead of its ACE market listing on November 28.

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